Ice cream + Antonia=LOVE
Corso ice cream. We partnered up with Global Music and Antonia and created the music video “I like you”, which tells a very colourful story about summer, love, imagination and good vibes, everything on fresh pop-reggae rhythms.
The campaign helped Corso profit from a +10% value increase of the ice cream market in 2021 and even surpass its dynamic by a +18.8 value increase.︎︎︎
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